Standing at the crossroads of two disciplines, pledges to provide a fresh stance to any challenge. It inspires us to approach a road block in an enterprising way. Very soon we see a connection between the dots. The fusion of physics and marketing is one such glory of the INTERSECTION. Dan Cobley is one such person.
Dan Cobley, marketing director at Google, is a passionate physicist as well. He uses Newton's second law, Heisenberg's uncertainty principle, the scientific method and the second law of thermodynamics to explain the fundamental theories of branding.