Denim is that gift that keeps giving.
Denim, “a heavy, Z-twist, twill cotton for jeans, overalls, and other work and leisure garments,” typically blue came into existence in the late 17th century from French serge de Nîmes, denoting a kind of serge from the manufacturing town of Nîmes. In the 18th century, it hit the shores of the New World. Trade, slave labour and cotton plantations increased: workers wore jean cloth because the material was very strong and it did not wear out easily. A century later the gold miners wanted clothes that were strong and did not tear easily. Manufacturing of denim started and in 1853, Leob Strauss started a wholesale business, supplying clothes. Strauss later changed his name from Leob to Levi. Twenty years later, Levi Strauss & Company began using the pocket stitch design and rivets in pants for strength. May 20 1873, U.S.Patent No.139,121 gave birth to the concept of "blue jeans."